University Study Estimates Costs of $8,981 and $23,950 to Add Level 3 and Level 4 Automation to Vehicles by 2025.

Study out of the University of Texas-Austin Estimates Costs for Adding Connectivity and Advanced Automation Technologies.

Made Public Date
05/25/2021

743

Texas
United States
Identifier
2021-00482
TwitterLinkedInFacebook

Summary Information

Technology Pricing

A simulation forecasted the annual adoption rates of connected and autonomous vehicle (CAV) technologies over the next 30 years (2016 to 2045). Current prices for function-specific automation (Level 1) and combined function automation (Level 2) are estimated by analyzing packages provided by car manufacturers. Prices to add connectivity, limited self-driving automation (Level 3), and full self-driving automation (Level 4) were estimated based on experts’ opinions. The simulation assumed that households’ willingness to pay (WTP) to add CAV technologies do not change over the years, but rather that adoption occurs as reductions in technology prices take place. Table 1 shows an example for the annual price reduction rate of 5 percent.

Table 1. Technology Prices (per vehicle) at 5 Percent Annual Price Reduction Rates

Technology

2015

2020

2025

2030

2035

2040

2045

Electronic Stability Control

$100

$77

$60

$46

$36

$28

$22

Lane Centering

$950

$735

$569

$440

$341

$264

$204

Left-turn Assist

$450

$348

$269

$209

$161

$125

$97

Cross Traffic Sensor

$550

$426

$329

$255

$197

$153

$118

Adaptive Headlights

$1,000

$774

$599

$463

$359

$277

$215

Pedestrian Detection

$450

$348

$269

$209

$161

$125

$97

Adaptive Cruise Control

$400

$310

$240

$185

$143

$111

$86

Blind-spot Monitoring

$400

$310

$240

$185

$143

$111

$86

Traffic Sign Recognition

$450

$348

$269

$209

$161

$125

$97

Emergency Automatic Braking

$450

$348

$269

$209

$161

$125

$97

Connectivity

$200

$155

$120

$93

$72

$56

$43

Self-parking Valet

$2,000

$1,548

$1,198

$927

$717

$555

$429

Level 3 Automation

$15,000

$11,607

$8,981

$6,949

$5,377

$4,161

$3,220

Level 4 Automation

$40,000

$30,951

$23,950

$18,532

$14,339

$11,096

$8,586

 

The study additionally estimated added purchase price costs for automation and connectivity capabilities (on top of base vehicle costs) to be $10,000 at the 10 percent market penetration level, $5,000 with 50 percent market penetration and $3,000 in added cost once CAV market penetration levels reach 90 percent. These values are consistent with estimates from comparable studies in the literature.  

Table 2. Price of Automation and Connectivity Capabilities at Different CAV Market Penetration

CAV Market Penetration

10%

50%

90%

Price of automation and connectivity capabilities ($/Vehicle)

$10,000

$5,000

$3,000

 

An Assessment of Autonomous Vehicles: Traffic Impacts and Infrastructure Needs-Final Report

An Assessment of Autonomous Vehicles: Traffic Impacts and Infrastructure Needs-Final Report
Publication Sort Date
03/01/2017
Author
Kockelman, Kara; Boyles, Stephen; Stone, Peter; Fagnant, Dan; Patel, Rahul; Levin, Michael W.; Sharon, Guni; Simoni, Michele; Albert, Michael; Fritz, Hagen; Hutchinson, Rebecca; Bansal, Prateek; Domnenko, Gleb; Bujanovic, Pavle; Kim, Bumsik; Pourrahmani, Elham; Agrawal, Sudesh; Li, Tianxin; Hanna, Josiah; Nichols, Aqshems; Li, Jia
Publisher
Prepared by the Center for Transportation Research at the University of Texas at Austin for TDOT
Other Reference Number
Report No. FHWA/TX-17/0-6847-1
System Cost

Cost to add Level 3 automation and connectivity capabilities by 2025 (per vehicle): $8,981

Cost to add Level 4 automation and connectivity capabilities by 2025 (per vehicle): $23,950

System Cost Subsystem