Return on Investment (ROI) Guide and Use Case
ROI Guide
The Return on Investment (ROI) Best Practice Guide (2025 Update) provides step-by-step instructions for industry professionals to analyze ITS benefits and costs, leveraging the ITS Deployment Evaluation Benefits and Costs Database. The Guide provides a high-level methodology that agencies can tailor for their own projects.
Users may wish to use the methodology presented in the ROI Guide to:
- Provide a business case for project feasibility
- Prioritize their Program portfolio
- Communicate the value of a strategy to various audiences.
ROI Use Case
Example Use Cases demonstrate how the ROI Guide methodology can be applied for a range of ITS and TSMO strategies.
One use case is available:
The use case shown here is for hypothetical projects. Users should apply their own site-specific data to determine the benefit-cost analysis (BCA) for their specific projects.
