Study Applying Informed Mode Change as a Demand Management Strategy for Rio Olympic Games Estimated a 10.6 Percent Improvement in Collective Travel Time If 1.4 Percent of Car Trips Were Limited. METHODOLOGY The study first estimated the travel demand of the local population and their fraction in private vehicles. The data resources used for this task were: mobile phone data, private⦠Content type Benefit Date Posted 07/25/2023 Taxonomy (ARC-IT) Integrated Decision Support and Demand Management (TM09) Geolocation links Rio de Janeiro, Brazil