To address the growing problems of congestion and incidents in the Miami tri-county region, the Florida Department of Transportation (FDOT) implemented a regional Intelligent Transportation System (ITS) program (SunGuide) in the Miami tri-county region. The SunGuide program selected Advanced Traveler Information Systems (ATIS) as the most effective integration, implementation, and congestion mitigation tool given its current situation.
A Memorandum of Understanding (MOU) to support the project was negotiated by the stakeholder agencies and signed in August 1999. All referenced agencies are signatories to the MOU, and are collectively designated as "PARTNERS."
The PARTNERS determined that establishing a public-private partnership would be the most cost-effective and efficient means to obtain ATIS services. A procurement method permitted under Florida procurement laws known as Invitation to Negotiate (ITN) was selected to obtain the services of a private partner. Based on the results of the negotiations, SmartRoute Systems (SRS) was selected in March 2000 as the information service provider (ISP) in support of the project. Under the contract terms SRS was to develop new business areas and revenue sources to support the ATIS.
The evaluation was developed as a case study providing a qualitative assessment of the project. The main study areas identified for the evaluation were the public-private partnership, the procurement process, and the business model. Additionally, a comparison was made between the SunGuide system and the basic content guidelines version 1.0, for 511 services, which were being developed at the time the evaluation was taking place.
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